Privacy Policy

Houston Proximity Marketing Privacy Policy

Last updated: January 07, 2017

Proximity Marketing 4 U. (“Proximity Marketing 4 U” or “we” or “us”) takes privacy very seriously.  This HPM Privacy Policy (“Privacy Policy”) describes the information HPM gathers from you (“you” or “You”) when you use the HPM Applications (“Applications”) and how we use, process, and disclose that information. We may add to this Privacy Policy with other notices. We may also post additional privacy statements for some portions of the HPM Applications. We use servers located in different jurisdictions, including Canada and the United States, for our collection, use, retention and disclosure in accordance with this Privacy Policy.

Information We Collect

When you use the Proximity Marketing 4 U Applications, we collect the following types of information from you:

  • Device-related information;
  • IP address-related information;
  • Location-related information;
  • Notification-related information
  • Any other information you provide us.

We may combine information received from you when using the HPM Applications with information from external sources.

We automatically collect information about how you use our HPM Applications, for example, pages you have viewed. We also collect certain technical information about your device including your Internet protocol address, geo-location information, your browser type, language and identifying information, your operating system and application version, device types, device model and manufacturer, device identifiers, and your device operating system type and version.

We also use cookies, Web beacons, Bluetooth-enabled beacons, URL information or other technologies to gather information regarding the date and time of your visit and the information which you viewed. Cookies are small pieces of information that a website sends to your computer’s hard drive while you are viewing a website. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which usually stay on your computer until you delete them) to provide you with a more personal and interactive experience. Web beacons are digital images that are used to log information on the PM4U Applications or in our emails. We use Web beacons to manage cookies, count visits, and to learn what marketing works and what does not. We also use Web beacons to tell if you open or act on our emails.

Others, including third party analytics service providers and advertising partners, may also collect personally identifiable information about your online activities over time and across different Web sites when you use PM4U Applications, including as described in this Privacy Policy. This Privacy Policy does not apply to and we are not responsible for those other parties. Third party analytics services may use cookies and Web beacons through our PM4U Applications and platform device identifiers and software agents on and through our PM4U Applications to provide us with information about how you use and interact with our PM4U Applications.

How Houston Proximity Marketing  Uses Your Information

Houston Proximity Marketinguses your information to:

  • Identify you as a user in our system;
  • Provide, personalize, and improve the PM4U Applications;
  • Communicate with you about your use of the PM4U Applications;
  • Develop and expand our services to better suit the needs of PM4U users;
  • Customize any advertising and marketing content you view;
  • Recommend content to you;
  • Fulfill your requests and respond to your inquiries;
  • Send newsletters, surveys, offers and promotional materials related to the PM4U Applications and for other marketing purposes of PM4U using your contact information;
  • Send administrative communications about the PM4U Applications;
  • Conduct research and measurement activities;
  • Measure and analyse the demographics, interests and behaviour of PM4U members;
  • Provide aggregate, anonymized data to partners, advertisers and other third parties;
  • Protect, investigate, and prevent potentially fraudulent, unauthorized, or illegal activities;
  • Protect our rights and the rights of other users;
  • Comply with our legal obligations;
  • As otherwise described in this Privacy Policy or in notices we provide to you; and
  • For purposes consistent with those described in this Privacy Policy.

Using HPM Applications to Share You Own Information

The PM4U Applications may allow you to connect and share your actions, comments, profile, and information publicly or with other HPM users. You may control the Personal Information shared via controls built into the PM4U Applications. Please be mindful of your own privacy needs as you choose who to connect with and what to share and make public. We cannot control the privacy or security of information you choose to make public or share with others.

The PM4U Applications may also provide you with the option to share certain information from your PM4U account with social networking services like Facebook, Instagram, or Twitter.

We are not responsible for the use or re-sharing by others of any of your information once it is made public. If you do not want your information to be made public, you should not use the PM4U Applications in this manner and/or you should adjust your privacy settings on the applicable social networking service accordingly.

We are not responsible for and we do not control these social networking services’ privacy practices. Please review the applicable privacy policy for information about how they use your information. If you mistakenly post Personal Information in our community areas and would like it removed, you can send us an email to request that we remove it by following the process described below in the section titled, “Access to and Corrections of Your Information”. In some cases, we may not be able to remove your Personal Information.

How PM4U Discloses Your Information

PM4U considers your Personal Information an essential part of our relationship with you and a key component in delivering a great service. Access to your Personal Information within PM4U Applications is strictly limited to the persons for whom such information is necessary for the performance of their functions and duties. Unauthorized access to or disclosure of your Personal Information by a PM4U employee is strictly prohibited and will result in appropriate disciplinary measures.

We do not provide or sell this information to third parties except as described in this Privacy Policy. There are times when we need to share your Personal Information with certain third parties in order to operate our business. The circumstances under which HPM will share your Personal Information are described below:

  • With your consent or at your direction;
  • With others who perform services on our behalf;
  • If we are required to do so by law, or to comply with a court order, judicial or other government subpoena, or warrant;
  • If we believe doing so is appropriate or necessary to prevent any liability, or fraudulent, abusive, or unlawful uses or to protect PM4U and our PM4U Applications, or any rights, property, or personal safety of PM4U or others;
  • If we believe disclosure is necessary in an emergency situation to protect the safety of any person;
  • To address any breach of  PM4U User or Provider Agreement;
  • As a transferred business asset in the event that PM4U is or may be acquired by or merged with another company or involved in any other business deal (or negotiation of a business deal) involving the sale or transfer of all or part of our business or assets; and
  • As a transferred business asset in the event of insolvency, bankruptcy, or receivership.

PM4U may also share non-identifiable data with our partners, advertisers and other third parties, such as aggregated and anonymized information, receipt data, mobile data and cookie data.

In some cases, Personal Information of PM4U users may be stored or processed outside of  the United States. In such cases, we continue to protect this information with appropriate safeguards, but it may be subject to the legal jurisdiction and governmental authority of those countries.

Data Retention

We may retain information for the time required to fulfil the identified purposes and consistent purposes, our legitimate business purposes, and to conform to our legislative requirements. We may retain your information in aggregate or anonymized form indefinitely.


PM4U takes commercially reasonable steps to help protect your information against loss, misuse and unauthorized access, or disclosure. Security safeguards include physical, administrative and technical measures that are reasonable given the sensitivity of the information, the purposes for which it is to be used, the quantity and distribution of the information and the medium on which it is stored. PM4U also ensures that all of its employees are informed of the contents of this Privacy Policy and understand that they are required to conform to it at all times.

No company can fully prevent security risks, however. While we strive to protect your information, we cannot guarantee its absolute security. You should also take special care I deciding what information you share through the PM4U Applications.

Information Choices

By installing, accessing or using the PM4U Applications on any device including uploading or downloading any materials or content, you agree to be bound by the Policy and you consent to your Personal Information being collected, used, retained and disclosed as described above. Your consent can be withdrawn at any time, subject to legal and contractual restrictions and reasonable notice. Please note that if you choose to withdraw your consent, PM4U may not be able to provide you with certain services.

Some application platforms may also allow you to opt out of installing certain features of the PM4U Application, which may allow for automatic collection of certain data. You do not have to use any of the PM4U mobile application features unless you choose to, however, opting out of any or all features may affect the application’s ability to operate properly.

If you have accepted this Privacy Policy, you have also consented to receiving promotional and other commercial electronic messages from PM4U, and to PM4U’s use of your Personal Information to send you such messages. You may opt out of receiving such messages from HPM by following the instructions in those messages. If you opt out, we may still send you non-commercial electronic messages, such as messages about your accounts or our ongoing business relations. You may also send requests about your information, including changes to your contact preferences, changes to or deletions of your information or content you post, and requests to opt-out of sharing your information with third parties by emailing Please note that deletion of your information or content does not ensure complete or comprehensive removal of the content or information posted on the Offerings.

When you use PM4U Applications, we may permit third party online advertising networks to collect information about your use of our website or mobile application over time so that they may play or display advertisements that may be relevant to your interests. Typically, the shared information is provided through cookies or similar tracking technologies. Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies from PM4U or from third parties. Please refer to your browser’s or mobile device’s technical information for instructions on how to delete and disable cookies, and other tracking/recording tools. (To learn more about cookies, clear gifs and Web beacons and related technologies, you may wish to visit and/or the Network Advertising Initiative’s online resources, at Depending on your mobile device, you may not be able to control tracking technologies through settings.

If you choose to remove cookies or reject cookies, this could affect certain features of the HPM Applications and the HPM Applications may not function properly or optimally. You can also choose to opt-out of use of cookies by some of our third party advertising partners to deliver ads tailored to your profile and preferences. However, while we and others give you choices as described in this policy, there are many ways in which Web browser signals and other similar mechanisms can indicate your choice to disable tracking, and our HPM Applications may not be aware of or honor every mechanism.

Access to and Corrections of Your Information

You have the right to know what information PM4U has about you and to correct any inaccuracies. Please direct any such requests by email to , or by one of the other means listed below under the heading “PM4U Contact Information”.


We will not knowingly collect information from users under the age of 13. If we discover that we have collected information from a user under the age of 13, we will delete such information.

Changes and Updates to this Privacy Policy

From time to time, we may revise this Privacy Policy. To help you stay current of any changes, we note the date the Privacy Policy was last updated above.

HPM Contact Information

Please contact PM4U with any questions or comments about this Privacy Policy, your information, our third-party disclosure practices, or your consent choices via